Soffront Blog
Is Marketing Automation the Answer for Your Business?
Mid-sized businesses should consider marketing automation and CRM as a solution to the frustrating marketing challenges of 2015. If you have asked yourself any of the following questions, consider implementing a marketing automation, CRM solution such as Soffront CRM....
read moreSoffront CRM software, an overview
http://youtu.be/rCeOXEAQlQI?list=UUz8m3OHqs13DraeVpdEpA_g Customer Relationship Management software you will actually use! Got Options? We do! but before the list below overwhelms you, know that we're here for you every step of the way, our software is naturally...
read moreSoffront CRM is very easy to use
http://youtu.be/OCgGIIi25aw Soffront CRM has a focus on the end user, a philosophy we call "Salespersons ROI" this means that the focus on the benefit of using CRM should start with the end user, typically a salesperson or owner acting in salespersons role. Our...
read moreAs Facebook Trims the Wings of Small Business Owners, CRM and Email Flourish
There was a day in the not too distant past where a person actually owned the content that they were putting onto the internet. If you created a website, for example, everything that you placed onto that site - from audio clips to pictures to video files - was...
read moreCRM Adoption by the Numbers
Too often, employers select a CRM based on marketing and hype around a platform that promises all-in-one pain point solutions. Yet popular CRMs are often too expensive and too challenging to use. Learn why businesses must decide on a CRM their staff will actually use....
read moreFrom Top to Bottom: Franchises Need a Robust CRM (Customer Relationship Management)
There’s a disconnection between the Franchisor and the Franchsee, if in nothing else but in location, that means that the feedback loop from end customer-to Franchisee-to-Franchisor can suffer serious lags. A lag in the responsiveness of the organization means serious...
read moreGot KPI’s?…
11/14/14 Webinar: Soffront CRM Reports http://youtu.be/x2w9DEtva6k For more resources on using Soffront CRM Sales & Marketing Reports to your advantage Soffront CRM marketing reporting or check out our knowledge base...
read moreHigh CRM adoption rates start with the End user
58% of companies rate End user adoption of CRM as a Major-to-Moderate Challenge. We speak with many companies in a week's time, sometimes 1,000's. We hear pretty much the same story when it comes to CRM adoption. This is across the board small or large. Story goes...
read moreCRM News: Soffront Tab Based Architecture makes working in parallel a breeze
lang: en_US User interface: human - machine interaction Friction: the force resisting relative motion The slightest hint of friction can...
read moreHow to ensure a healthy happy & productive salesforce?
Sales teams are happiest when they have the tools to do their jobs. The happiest teams are also the most productive. The old adage of 20% of sales personnel being responsible for 80% of the sales revenue has only become truer with the advancement of technology. So how...
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