Soffront Blog
7 B2B Email Marketing Best Practices You Can’t Miss
When it comes to getting customers to proceed with a buying decision, in particular, with B2B email marketing, the process isn’t as easy as falling off a log. However, when done right with proper email marketing best practices, you can harvest a shedload of business...
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10 Reasons Why You Should Use A Cloud-Based CRM
Of late, cloud CRM systems are an emerging trend in many businesses. There have been quite a few deliberations moving around as to how a cloud-based CRM is effective for any business. If truth be told, a company that has more than five clients should contemplate using...
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What SMBs Should Consider While Choosing A CRM
In recent times, the ever-growing need for CRM for SMB (small business) has spawned intense competition. Due to this very fact, the latest trends have seen a sharp drop in their prices. Even the smallest of companies are now making good use of CRMs to thrive and...
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How Does LinkedIn Marketing Consultation Work?
One of the leading online tools for marketing, no it's not Instagram. Yes, when we talk about B2B marketing the only social media platform that has taken the internet by storm is LinkedIn. This initiative of connecting job seekers and job providers has expanded into a...
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How to Conduct Free SEO Audit for Your Website
Scaling an online business requires SEO, a lot of it. If you own a website or an online business, you know what wonders the right kind of SEO strategy can do. But, the entire optimization game is about patience and time. While some websites are able to garner Google's...
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Which B2B lead generation company to choose from?
Understanding the sheer influence of lead generation, the demand for an organisation that helps businesses achieve their goals through this process has been sought after. But the fact of the matter is that there are so many to choose from. With a slight tweak and a...
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Alert: B2B lead generation companies have upgraded
For an organization its bread and butter is its customer. If there are no customers, any company, big or small has nothing to work for. Knowing who is the “potential customer” is great but reaching out and converting them into a “customer” base is a milestone for...
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The 21st Century Consumer and CRM Systems
It seems like yesterday when a consumer had no option but to visit a store to buy any product. But now, with an increase in technology consumer behavior has evolved tremendously. Adapting to these changes have been crucial for businesses to succeed in the 21st...
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The Dilemma of a Small Business – Manual VS CRM Software Marketing
For small business who is growing at a gallop, investing in CRM or choosing to increase the marketing manpower can put them into a tough spot. Holistically, both are two sides of a coin. Without the efficiency of one, the responsiveness of the other might not...
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How Can CRM Drive Customer Success and Business Productivity?
The concept of CRM has been here for quite some time. Initially, the CRM was a manual card system maintained by a salesman that used to sit in a desk or in a car. These client cards proved to be beneficial for the salesman as this is where they kept vital customer...
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