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Soffront Blog

Workflows and how to use them

  Succesful business coach & ActionCOACH Heather Yakes from ActionCOACH in Columbus, OH identifies workflows as an essential CRM tool. "Soffront has a great workflow management and task system. So I can very easily go in and set exactly my sales process, my workflow...

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5 Reasons Email Marketing Is Big in 2015

The customized targeted nature of email marketing messages will continue producing significant ROI. Mark the Marketer says “For every $1 spent, $44.25 is the average return on email marketing investment” | source   The personalized content of email marketing, through...

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How Soffront can help you keep in touch

Soffront Online CRM offers you CRM + Email Marketing + Sales Automation + Social Media Publishing To see more webinars and videos visit: https://www.youtube.com/user/soffront   Training webinar regarding: Workflows, touch campaigns, drip email marketing, Customer...

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Email Marketing is Here to Stay

  The arrival of email in the 90’s offered a new dimension through which communication, both personal and business, could be enhanced. Email, as a form of communication continues to grow. In 2013 The Radicati Group found there were 3.9 billion email accounts...

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And You Thought You Were Ready For Your CRM?

Lay the proper foundation. Have your data records (Leads and Customers) all in one place; preferably on a .csv spreadsheet file ready for importing. Make sure that the information on that spreadsheet is as accurate as possible. Know what Groups they belong to. Prepare...

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Pipeline Reports and Conversion Tracking

    Paralysis by Analysis? It happens, imagine keeping track of even just 1,000 prospects using an excel sheet. You've got a column for contact name, another column for email address and contact date. But as you try to keep track of more detailed notes you start...

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