Soffront Blog
4 Important Reasons Why You Should Use a CRM
Organization, data analytics, marketing, and customer service are four reasons you should be using a CRM. You can get by using only excel and a couple other methods to organize customers, products, and services at first. The “at first” part are the key words. You can...
read moreCRM Trends Include Data Analytics & Customers First
Customer Relationship Management (CRM) software is more important than ever. It has become the age of the customer, at least according to Forrester Research. Customers, now more than ever, have a way of communicating their happiness or their displeasure with your...
read moreA Common Misconception About Using a CRM Application
I know a lot of people who use Customer Relationship Management software (CRM), and a lot of them have this common misconception about using a CRM application. They seem to only use it as a contact management system. However, that is only one function, of many, that...
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5 CRM Marketing Tips to Boost Campaign Success
Is there anything better than when your Customer Relationship Management software (CRM) does your job for you? It’s brilliant. The CRM system will automatically send out your marketing campaigns, however, you will have to setup the process and campaigns first. Here...
read moreWhat is a Customer Relationship Management (CRM) System?
Customer Relationship Management (CRM) System is a piece of software that manages a company’s interactions with customers and/or potential customers. According to a Sweeny Group definition, “CRM is all the tools, technologies and procedures to manage, improve, or...
read moreDo You Use the Right System for Your Business?
This may seem like a clear cut answer, but is it the most educated answer? These days a lot of people do research on products before they make a purchase. Some people are impatient and will just get the first one they see without shopping around. It's hard to go wrong...
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Don’t be the Last One to be Without a CRM Platform
Are you one of the organization's without a Customer Relationship Management platform (CRM)? If so, your business could be missing out on some incredible benefits and profits. That is no bueno! A CRM for small business is intended to assist and streamline your...
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10 Useful Marketing Strategies for Small Businesses
There are various marketing strategies that can be used to make small businesses thrive. Today I’m going to cover ten important strategies to incorporate into your marketing efforts. 1. Describe what your organization does in a clear sentence Donald Trump is the...
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Your Tasks Should be Yielding Results for Your Hard Work
Don't you hate it when you have one of those days where you were busy all day long, but you felt like you have accomplished absolutely nothing? I know I do. It is easy to get caught up in a whirlwind of tasks. The problem is that if we don’t focus on a specific task...
read more10 Spam No-No’s To Always Avoid Doing
I do not like spam, Sam-I-Am. I would not like it here or there. I would not like it anywhere. I do not like spam. I do not like spam, Sam-I-Am. My clever pun aside, that should be how you feel about spam because that is exactly how just about everybody else in the...
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