Soffront Blog
An Introduction to Drip Marketing
What is Drip Marketing? Drip Marketing can be defined as “Targeting a specific list of recipients with a steady stream of automated email messages that educate, keep your brand top-of-mind, and encourage engagement with your organization.” When done right, drip...
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6 Marketing Automation Tips for Small Business
Small businesses are utilizing marketing automation platforms to help grow their business more than ever before. When it comes to capturing leads and nurturing them into sales-ready prospects, marketing automation provides the tools to necessary to execute, manage and...
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How to Increase Email Open Rates using A/B Campaigns
Have you ever had tough time choosing which subject line will get more clicks on your campaign? Ever wondered which pre-header could help entice more clicks? Each time you create a campaign there are many ways to present your content, but you may wonder which way is...
read moreSoffront and Cobb Chamber Partner to Bring Integrated Sales and Email Marketing Automation to Small and Medium Businesses
Cobb Chamber offers Soffront’s acclaimed sales and marketing automation software to their members to help them understand which leads are ready to buy. Fremont,California (as published in prweb ) October 12,2015 Soffront Software Inc, the pioneer CRM software, today...
read moreSoffront Released the latest Version of Enterprise CRM 10.3.2.0
Fremont, California,September 30, 2015 - We have released Enterprise CRM version 10.3.2.0. The latest release includes complete technology upgrade to the latest version of Microsoft.NET,improved user interface,features and support for easier integration with third...
read moreCIOReview Selects Soffront Software for 20 Most Promising Digital Marketing Solution Providers 2015
CIO Review has chosen Soffront Software for its 20 Most Promising Digital Marketing Providers 2015. The selection was based on the evaluation of Soffront Software’s platform for sales and marketing automation that includes lead capture forms, online marketing, sales...
read moreSoffront Receives 2015 Communications Solutions Product of the year award
TMC, a global, integrated media company, has awarded Soffront CRM a 2015 Communications Solutions Product of the Year Award. Soffront helps business leaders transform their business by automating marketing, sales and customer service. Soffront received the coveted...
read moreSoffront wins ISM’s top 15 CRM awards
Soffront CRM was chosen after intensive testing by the ISM Software Lab. Each package was rated according to 179 selection criteria, including 96 business functions, 42 technical features, 18 implementation capabilities, 6 real time criteria and 17...
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2 Steps That Will Make Your CRM Implementation Simple
Raise your hand if don’t like change! We are creatures of habit, so when you bring something new to us we are typically very resistant towards it. Implementing a Customer Relationship Management (CRM) is no different. It’s very likely that you have received push back...
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Why Excel is the Worst CRM in the World
Maybe it is a little unfair to say Excel is the world’s worst Customer Relationship Management (CRM) System because it technically is not a CRM. Why is Excel it the world’s worst CRM then? Well, because a lot of people insist on using it as a CRM solution when it...
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