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Soffront Partners with CalAsian Chamber to Bring CRM and Email Marketing to Small and Medium Businesses

Fremont, California, August 27, 2015 – Soffront Software Inc., the CRM software leader, today announced that CalAsian Chamber has partnered with Soffront to provide small and medium businesses with the most efficient CRM and marketing automation software on the market.

Soffront combines the traditional lead management capabilities of a CRM with automated email and social marketing. It has helped thousands of small businesses put their business on autopilot by combining their sales and marketing processes.

Soffront founder and CEO, Manu Das, said, “We believe this partnership is a win-win for the CalAsian Chamber and Soffront. CalAsian Chamber will offer Soffront’s acclaimed CRM and marketing automation software to their members to help them grow their business, and Soffront gains a prestigious professional partner to reach hundreds of small and medium businesses.”

According to Phil MacDougall, director of CalAsian membership drive, the CalAsian Chamber is excited about partnering with Soffront. “We have been looking for a good CRM and marketing automation platform to offer to our members for a long time. Finally, we are glad to announce that we have selected Soffront CRM after a long due diligence process. We believe Soffront is the perfect platform for our members to grow their business.

I recommend all CalAsian members use Soffront’s sales and marketing solution, ” concluded MacDougall.


About CalAsian Chamber

CalAsian Chamber is the largest statewide ethnic chamber in California, with the mission to grow and empower the Asian Pacific Islander (API) owned businesses throughout California. California has over 600,000 API owned businesses, generating over $181 billion in annual revenue and employing over 910,135 Californians with an annual payroll of over $26 billion.

About Soffront Software, Inc.

About Soffront Software, Inc.For over twenty-two years, Soffront has provided CRM solutions for small-to-medium sized companies. Compared to other leading CRM providers, Soffront CRM drives more sales by helping sales teams spend more time selling and less time in the CRM. Companies that switch to Soffront report highest user adoption and significant cost savings. Soffront’s CRM suite contains all of the required functionality including sales, marketing, and customer service automation, project management and easy to use mobile access. Soffront CRM provides a higher return on investment, generating more revenue, more savings and a better user experience. Soffront is privately held, debt-free and profitable.

For more information, call (510) 413-9000, email marketing (at) soffront (dot) com or visit http://www.soffront.com.

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