Introduction to Lead Scoring

Introduction to Lead Scoring

What is Lead Scoring For some businesses, there is a disconnect between sales and marketing. One of the many ways to get them to work together is getting the sales team “sales ready leads”, from the marketing team. How does both teams work together cohesively? the...
Why Excel is the Worst CRM in the World

Why Excel is the Worst CRM in the World

Maybe it is a little unfair to say Excel is the world’s worst Customer Relationship Management (CRM) System because it technically is not a CRM. Why is Excel it the world’s worst CRM then? Well, because a lot of people insist on using it as a CRM solution when it...